What Are Cookies?
Cookies are small text files that are placed on your device when you visit a website. They help the website remember your preferences and improve your browsing experience. Cookies are widely used across the internet and are essential for many website features to work properly.
How We Use Cookies
BrainSmart (www.brain-smart.net) uses cookies for the following purposes:
Essential Cookies
These cookies are necessary for the website to function correctly. They enable core features such as shopping cart functionality, secure checkout, and account access. You cannot opt out of essential cookies as the website cannot operate without them.
Analytics Cookies
We use Google Analytics (via Google Tag Manager, container GTM-5XB8VLF) to understand how visitors use our website. These cookies collect information such as pages visited, time spent on site, and how you arrived at our website. This information is aggregated and anonymous — it does not identify you personally. It helps us improve our website and the experience we offer.
Marketing Cookies
We use cookies from Google Ads and Facebook (Meta) to measure the effectiveness of our advertising and to show you relevant advertisements on other platforms. These cookies may track your browsing activity across different websites.
- Google Ads (ID: AW-988628462)
- Facebook Pixel (ID: 238360049830341)
Functional Cookies
These cookies remember your preferences, such as your selected currency, to provide a more personalised experience when you return to our website.
Managing Cookies
When you first visit our website, you will see a cookie consent banner that allows you to accept all cookies, reject non-essential cookies, or customise your preferences.
You can also manage cookies through your browser settings. Most browsers allow you to block or delete cookies. Please note that blocking certain cookies may affect the functionality of our website, particularly the shopping cart and checkout process.
For more information on managing cookies in your browser:
Third-Party Cookies
Some cookies on our website are set by third-party services. We do not control these cookies. The third parties that may set cookies on our website include Google, Facebook (Meta), and BigCommerce (our e-commerce platform). Please refer to their respective privacy policies for more information about how they use cookies.
Updates to This Policy
We may update this cookie policy from time to time to reflect changes in technology, legislation, or our business practices. Any changes will be posted on this page with an updated date.
Contact Us
If you have any questions about our use of cookies, please contact us.
Last updated: April 2026